( Rinnai ) Rinnai Aoyama CG Design

For the Rinnai Aoyama showroom and custom kitchen brand, we directed the production of photorealistic CGI to envision the space before its completion and establish a shared understanding of its world. Particular attention was given to the relationship between architecture, interiors, and products, shaping them as a coherent whole. Through the careful rendering of materials such as stainless steel, wood, and stone, the imagery translates Rinnai’s long-standing philosophy of shitsujitsu-gōken—integrity, simplicity, and uncompromising craftsmanship—into a visual experience. Beyond functionality, the CGI portrays a refined and considered way of living envisioned by the brand.